Content is key. Inspire your audience and encourage your organic search presence with value-driven content.
Effective brand storytelling crystallises the key aspects of your business into a succinct and impactful narrative. So how do you communicate all the other wonderful things there are to know about your brand and product? With content.
Content is a key part of your jewellery brand’s digital marketing strategy, but can be overlooked. It may feel less necessary than sale-securing copywriting or brand-defining storytelling, but has significant impact.
Content writing provides education and value-rich material in blog posts, social media captions, articles, video and more.
Content for SEO, content for humans
Content delivers your audience genuine value; answering their questions, building trust, and offering inspiration. High-quality content is also an important SEO tool, providing to keywords, relevancy, and value.
Great content writing strikes a balance between the two. From snappy captions to detailed guides, I’ll provide content that educates and engages your target audience and is search engine ready.
Content writing, just for jewellery
An intimate knowledge of the jewellery industry makes me your perfect partner for content writing.
I’ll help educate and build trust with technical guides on diamonds, gemstones, and craft processes. I’ll inspire and engage your audience with styling, design, and trend content. I’ll help create community and connection with customer stories and romantic real-life tales.
Whether it’s one-off cornerstone content you need or fresh pieces every month, I’m here for you. Feel free to provide your own topics, or allow me to propose relevant and engaging themes.
Just building your content marketing strategy? Find out more about my Cohesive Content package.
The words and ideas you need, priced per project
Content writing is priced upfront on a per-project basis. Rates vary depending on topic, voice, and keyword research required, with evergreen pages and blog posts starting from £200.
I also offer competitive, personalised packages for monthly content including blog, email, and social media copy.
If you know what you need, fill out the below form and I’ll be in touch with a quote. You can also email me directly on firstname.lastname@example.org.
Not sure where to start? Want my thoughts on your project or ideas?
Let’s talk it over. Book your free, no-obligation discovery call now.